Hygienic Storage with Blue Ag

Blue Ag keeps the storage hygienic while eliminating 99.99%* of bacteria. Enjoy healthy meals prepared with clean ingredients.

7 Days* Freshness for Fish & Meat

Prime Fresh keeps fish and meat softly frozen at approx. -3°C to preserve nutrients and flavours. No thawing is required, so you can conveniently enjoy healthy meals up to 7 days*.

Prime Fresh Flexi For The Ultimate Flexibility and Convenience

Experience flexible temperature control within our Prime Fresh Flexi fridge compartment. Set your desired temperature, anywhere between -5 to 4 degrees. Place your wine, beer or sodas in the Prime Fresh Flexi compartment, set the temperature anywhere from 0 – 2 degrees for perfectly chilled beverages. It’s that easy! Discover our collection of Prime+ fridges designed with flexibility in mind.

Intelligently Saves Energy with Optimum Cooling

AI ECONAVI sensors detect while a microprocessor analyses usage conditions. The INVERTER compressor adjusts the motor’s rotation speed according to the microprocessor analysis results to optimise cooling performance.

User-friendly Storage

1. Adjustable shelves for more flexibility
2. Tempered Glass Shelves that withstand up to 150kg
3. Ice box & ice tray

Sleek and Minimalist Design

Seamless and linear appearance blends perfectly with any kitchen interior.

Size and Weight

• Height: 1790mm
• Width: 601mm
• Depth: 653mm
• Weight: 66kg